The Benefits Of Improving Your MarketingPosted: August 26, 2010
The benefits of improving your marketing include:
- Attracting more leads and prospective customers. Even if nothing else changes (and it will), more leads coming into your funnel means more new customers, more sales and more profit;
- Converting a higher proportion of leads into customers and clients;
- Increasing the average transaction value bought by a new customer;
- Persuading your customers to buy more often by finding new ways to create value for them and extra profit for you;
- Increasing customer retentions and extending the average life of your customers; and
- Encouraging your happy customers to refer your business to other people.
Improvement in any of these factors will increase your sales, profits and cash flow.
Improve every factor and your business success will grow exponentially.